News
What is The Social Media Magnet?
Social media has changed the marketing environment in ways that traditional marketers could have never imagined just a decade ago. It has rapidly provided a mechanism to communicate on a one-to-one level, allowing marketers to tailor specific messages and content towards a fine-tuned segment of customers, whether they are business-to-
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Branda Learns More Than Expected with Old Soul Free Spirit
Branda Cavanna was a student in the spring Social Media Marketing at Belmont University. In her final report, Branda talks about the reason why she signed up for the class and what the outcome was for her after she completed her Social Media Magnet certification. Here is what she stated:
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Student Practicum: Healthy, Honestly’s Brand Statement
Margaret Hovis (read her testimonial here) was a student in my Spring 2019 Social Media Marketing class at Belmont University. One of the beginning responsibilities for their student practicum is to write a mission statement that stems from their branding assignment for their new project. Margaret focused on our four
Articles
Brand Engagement Is Not A Crummy Commercial
If you’ve ever watched The Christmas Story, then you’re familiar with the scene where Ralphie receives his Little Orphan Annie decoder ring in the mail and runs into the bathroom, anxious to decode the message… only to discover that the top secret message is nothing but, “a crummy commercial” for