Teach Social Media Marketing With Endless Resources At Your Fingertips

Gain access to Professor Resources Preview by requesting your Professor Preview today. The thought of teaching social media marketing can be incredibly intimidating to many professors since it is a fairly new subsect of marketing that is constantly changing. The Social Media Magnet was created to help change this, so

A Course Adaptable for Pandemic Teaching

Will COVID-19 force our classrooms to stay deserted in the fall? As the novel coronavirus pandemic continues to wage war on our world as everyone tries to gain a sense of new normalcy, one question weighs enormously on college students, professors, and universities alike- what does this mean for the
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Teaching with the Social Media Magnet During the COVID-19 Quarantine

It was Friday, March 6th, 2020, and I was saying goodbye to my students for the week, as next week was Spring Break.  They were telling me where they were going for the break, including home, NYC, and to the beach.  My family and I had a travel club soccer