Category: Live Projects

Emily Whitcomb was a student in my Fall 2019 Social Media Marketing class at Belmont University.  In this class, we use The Social Media Magnet courseware.  As part of the class courseware, students are required to complete a practicum that includes the process of setting up your own website, creating

Baz Barzani started off slow in my social media class last spring.  While he had a great concept and good idea of what he wanted to be, Baz was a little timid in pushing his brand.  As I tell so many students, the key word in Social Media is “SOCIAL!” 

The Social Media Magnet practicum allows students to choose any topic they want for the project.  Kat was worried in the beginning about the potential success of her project because she perceived her current social network to not be as large as others in the class.  Also, as a self-proclaimed

In the fall of 2018, Mia and Me, was one of the top projects in her class. She recaps some of her class takeaways below: Sticking to an editorial calendar is crucial for staying on brand. Consistent updates/emails to your followers will keep you relevant and top of mind. It

Victoria Shields was a student in my Spring 2019 Social Media Marketing class at Belmont University. You can read her testimonial about the class here.  Below is information from Victoria’s Final Report that outlines here success with her topic on Facebook groups. “The internal strengths of my campaign had greatly

Margaret Hovis (read her testimonial here) was a student in my Spring 2019 Social Media Marketing class at Belmont University. One of the beginning responsibilities for their student practicum is to write a mission statement that stems from their branding assignment for their new project. Margaret focused on our four