Pro Analytics · Social Media Magnet

See the movement.
Know the next move.

Bring website, social, and email performance into one clear view. See whether your audience is growing, returning, and taking action—then turn the evidence into direction.

Built for the business owner and the team doing the work.

Message Magnet performance

Acquisition trafficRetention trafficYourBrandAcquisition resultsRetention results

Traffic+12.0%
Goal events+18.0%
Goals / 100 sessions5.9

Illustrative figures. Your dashboard uses your connected company data.

An ongoing view of your own performance

More than traffic.
A clearer picture of progress.

01 · REPORT

What changed?

Explore sessions, users, form and phone events, audience profiles, sources, email results, and Facebook and Instagram activity.

02 · MESSAGE MAGNET

Which way are you moving?

Read the balance between acquisition and returning audiences, traffic movement, and goal events per 100 sessions in a visual Brand hub.

03 · PRO REVIEW

What should happen next?

Request a saved performance review with evidence, priorities, messaging direction, and practical actions for the team.

The Social Media Magnet model

Connect the hub
and the spokes.

Your website is the Brand hub. Social channels and email help people discover it, return to it, and act. Pro Analytics brings those signals together while preserving the difference between platform activity and website results.

Brand story, promise, belief, and trust provide the framework for interpreting messaging. Your analytics show the movement; your next actions should answer it.

The report benchmarks your business against its own prior period or previous year. It does not infer competitor performance or prove why a result changed.

Content is king: the foundation of the Social Media Magnet approach

From results to direction

Your Pro Analytics Review.
Evidence, interpretation, action.

A business-focused report evaluates the selected performance snapshot and available website and social evidence through the Social Media Magnet framework.

  • Executive assessment and visual Message Magnet diagram
  • Traffic, audience balance, goal events, and conversion efficiency
  • Channel, content, email, and social performance where connected
  • Ranked recommendations: what to do, where to do it, and how to measure it
  • A saved report your team can reopen and print

Request it when you need it.

Changing dates and exploring the dashboard do not consume a review. Owners and analysts can request a new Pro Analytics Review; every company member can read saved reviews.

Recommendations focus on messaging and performance. Publishing schedules, campaign execution, and budget changes remain separate decisions. Deeper strategy and organizational assessment can be addressed through Strategy Canvas and Brand Dyno when the evidence calls for them.

A shared company workspace

One company.
A team that sees the same evidence.

Connect your accounts

The owner records the website, logo, social profiles, and service area, then authorizes available reporting connections.

Invite your people

Assign owner, analyst, or viewer access. Team members can join for reporting without registering for the course.

Compare and improve

Choose 30, 60, 90 days, a year, or a custom range. Compare with the previous period, previous year, or no comparison.

The experience behind the framework

Built by a consultant.
Proven in practice.

J. Elliott Cunningham is a marketing and brand strategy consultant, author, and creator of The Social Media Magnet. His work brings together business strategy, brand positioning, content direction, and practical marketing execution.

The Social Media Magnet strategy has been deployed with live companies and has a proven track record in practice. More than 1,000 participants have gone through the program. Pro Analytics carries that experience into a continuing business tool—helping teams measure results, interpret movement, and decide what to improve next.

Your next move

Keep the strategy working.
Keep measuring the results.

Choose Pro Analytics for a continuing view of your Brand’s performance.