Live Stories

Student Story: Abby Menear

Using the Social Media Magnet gave me a level of freedom that I have not previously experienced in another class. It acknowledges the ever-changing nature of social media while making recommendations for techniques that seem to stand the test of time. While taking this class, I was finally able to
Careers

Careers: Remote SEO Specialist

Students who have completed The Social Media Magnet are candidates for jobs like this one from Whitecap SEO. Whitecap SEO is looking for a part-time Technical SEO Specialist to join our remote team. We’re looking for an experienced ecommerce SEO that can: Use analytics data to solve problems such as
Live Projects

Student Practicum: Kate Collected

  “Coming into this course, I thought I had a good basis of understanding as to how audiences and people interact on social media. Turns out I didn’t. I knew how my immediate circle interacted with blogs and content through social, but we were not the norm. I knew I
Live Stories

Student Story: Kate McGregor

“The Social Media Magnet course was an incredible learning opportunity. With the project-based curriculum, I was able to incorporate valuable, real-world skills by having a hands-on experience. The Social Media Magnet guided me through the ever-changing world that is social media with tools that allowed me to stay ahead of
Articles

The Social Media Magnet Pedagogy Focuses On Sustainable Strategies Not Platform Tactics

I read an interesting article recently on effective and appropriate pedagogies in classroom’s today.  The premise of the article is that effective teachers carefully plan and implement appropriate pedagogical approaches that are dependent on the particular subject matter being taught and they adapt to on-the-ground conditions in the classroom (Learning
News

Our Paper Has Been Accepted at the AMTP Conference in Charleston, SC

We have just found out that we will be presenting our paper entitled “The Social Media Magnet: A New Paradigm in Inbound Marketing Instruction” at the Association for Marketing Theory and Practice (AMTP) in Charleston, South Carolina on Thursday, March 21st at 8am.  It will be held in the Windsor